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Brand Story

We highly value every customer and always do as much as we can to achieve their expectation. Also our non-stop study in market’s real demand is leading us to maximum passion for health improvement and continuous development of new products.

Our History


We have been specializing in inventing, producing and marketing in the fitness equipment field for years since 2002, with the goal of healthy life and the spirit of high efficiency and balance. Initially, we were established with only a technology team providing the customer with ODM service and have progressed to a well-organized and a reliable brand.


We established a factory in Xiaoshan, China, starting providing both ODM and OEM manufacturing with high quality inspection and professional research and development.


We have completed the development of the new product of Heart Rate monitor and continue to meet the international standard and trend with our own brand name products.


ISO 9001 Certification.


Expanding the business from Xiaoshan to Tongxiang.

Develop Music Sporty Recorder and won the TaiSPO Innovative Award.


Our first treadmill AT series were launched


Our first commercial treadmill AT6000, spin bike AP7000, rower AR7000, optical heart rate armband OB001 were launched.

Brand Spirit

ALATECH is named after “Yes! We Can!” in Taiwanese expecting sports to be usual habit for everyone in their life for better living. Customers are always our first priority and we look forward to being part of building your healthy life with any of our products.
ALATECH will be your best choice as we believe we are reliable and professional and will keep progressing with your highly appreciated support.